Definitive List of Marketing DevOps Tools

Developers and IT Operators in marketing teams work to achieve separate objectives in some way. The two may be working from disparate offices or locations. This has in the past led to long working hours and unhappy clients.

DevOps came to the rescue of all this. It is a word derived from a combination of two words; Developers and Operators. It links the processes of the two teams. When integrated into the working system, the results range from increased trust, quick software releases and enhanced ability to solve critical issues.

DevOps is characterized by systems built on automation which aims at ruling out repetitive manual work. The two teams can work together and benefit mutually with the following DevOps tools.

  1. WordPress

WordPress is a forum that allows sharing of content through blog posts. WordPress has readily available plugins such as Jetpack and Yoast that automate content sharing and the overall marketing process. Since Search Engines rank websites based on good and well optimized content, WordPress combined with its plugins is a handy tool.

Initiating a WordPress website is a straightforward process, thanks to the many tutorials for WordPress that are available online. A userfriendly dashboard is available that allows adding the plugins or different theme to make your website look appealing. For site backup automation, plugins such as BackupBuddy are available to automate the process and ensure your site is always safe in case of any eventualities.

WordPress has been vital for improving productivity and efficiency when used by marketing teams. While WordPress is an open source platform, its value is priceless and unique in all aspects; from beautiful themes, useful plugins and an interface that is easy to use.

Benefits of WordPress

  1. The themes can be customized to satisfy certain parameters.
  2. It has built-in SEO for better website ranking in search engines.
  • The dashboard interface is easy to learn and use.

 

  1. Zoho CRM

Zoho CRM is a customer focused tool that can make work easier for Marketing teams and IT managers. Its main purpose is the management of sales leads and client contacts. It allows marketing teams to communicate with and get feedback from customers and prospective clients. Zoho CRM has built-in tools that act on this customer feedback and provide information that useful in decision making to the IT managers.

With Zoho CRM’s detailed dashboard, IT Managers can plan ahead and organize their teams, set budgets, assign tasks and assess the performance of campaigns. Since customers use different media for communication, Zoho CRM has a multichannel support that helps you reach them effectively; using live chats, emails and social media.

Territories and Advanced CRM Analytics give the ultimate outcome from the sales teams. This is guaranteed with great segmentation and smarter resources assignment. Even with growth of your team, efficiency is improved by making sure everyone is doing their work; thanks to workflows and Macros.

With Zoho CRM the sales team is automated to work smarter, therefore, managers can focus on other priorities. This software has features that can direct information to your website and come up with custom reports that forecasts trends.

Zoho CRM allows for collaboration with other marketing automation software such as Zoho campaigns, Unbounce and GetResponse.

Benefits of Zoho CRM

  1. It gives a full 360-degree view of the entire business hence automating many of the business operations.
  2. It is a guarantee of high rate of customer retention.
  • It has an easy to navigate dashboard hence a great user experience.

 

  1. ClickFunnels

If you have entrepreneurial ideas with little knowledge in programming and designing, then this is the best application for you. It is a guarantee that your ideas will get into the world and grow.

With ClickFunnels, the days of tech nerds ruling the industry is long gone. You can now perform these tasks on your own without relying on professionals. It works through creating pages within a sales funnel that convert traffic to actual sales. Entrepreneurs have numerous designs to choose from when creating a page for their companies. The fun part is that all these can be accomplished in a couple of minutes and you are good to go.

For maximum and satisfactory results, it is recommended that you add images and videos within the page. Well authored and designed landing pages also work in that direction.

This software has proven to be easy to use and set up. Enthusiastic managers have been able to integrate their entire site within. For non-techie managers, the drag and drop feature makes their experience less difficult.

Benefits of ClickFunnels

  1. It allows you to set up a webpage in just minutes.
  2. It is cost-efficient as expenses on a tech team are cut.
  • Has been tailored to convert website visitors to actual customers.

 

  1. LastPass

LastPass is a tool for managing passwords. It lets you generate strong passwords and as well store and remember the passwords for different platforms that you or your company staff use to log in.

LastPass makes logging into company’s portals less difficult because you don’t have to strain remembering the passwords. Hacking instances are also reduced by long and random passwords that are generated by the software.

Its features include secure sharing of information through notes amongst the team members. It allows storing of digital records such as Wi-Fi passwords, memberships, insurance cards and notes securely.

You can also secure the privacy of numerous accounts that you own without any worries whatsoever. Additionally, it allows the auditing of passwords; whether they are vulnerable, old, duplicate or weak. Moreover, those who hate the idea of changing passwords often, LastPass solves this by auto-changing them hassle-free.

Benefits of LastPass

  1. It secures the confidential business documents.
  2. It is fast and efficient in its functioning
  • Offers an offline access feature, so if you are not online you are not locked out

 

  1. Spyfu

Spyfu gives insight into the keywords your competitor is using to rank on search engines. It takes advantage of what your most successful competitors share on the internet; like their marketing strategies, best-ranking keywords or best-promoted products.

It works by watching steps taken by the competing team, noting their keywords in search engines and snatching their successes by preventing you from making similar errors they made.

This tool lets you know your rival’s formula, their ad variation and all of their keywords. With these resources, you can build a marketing strategy that is sure to beat your competitor’s. Its spy-like design keeps you a step ahead of other related service and product providers.

It has great metrics and a dashboard that give good results in sales, online marketing, and digital advertising. It gives you the ability to outperform competitors in your industry.

Benefits of Spyfu

  1. It lets you know of all your competitors’ tricks so that you can plan ahead.
  2. Has a user-friendly dashboard.
  • It allows continuous site monitoring so you can stay informed of what your competitor is doing.Definitive List of Marketing DevOps ToolsDevelopers and IT Operators in marketing teams work to achieve separate objectives in some way. The two may be working from disparate offices or locations. This has in the past led to long working hours and unhappy clients.DevOps came to the rescue of all this. It is a word derived from a combination of two words; Developers and Operators. It links the processes of the two teams. When integrated into the working system, the results range from increased trust, quick software releases and enhanced ability to solve critical issues.DevOps is characterized by systems built on automation which aims at ruling out repetitive manual work. The two teams can work together and benefit mutually with the following DevOps tools.
    1. WordPress

    WordPress is a forum that allows sharing of content through blog posts. WordPress has readily available plugins such as Jetpack and Yoast that automate content sharing and the overall marketing process. Since Search Engines rank websites based on good and well optimized content, WordPress combined with its plugins is a handy tool.

    Initiating a WordPress website is a straightforward process, thanks to the many tutorials for WordPress that are available online. A userfriendly dashboard is available that allows adding the plugins or different theme to make your website look appealing. For site backup automation, plugins such as BackupBuddy are available to automate the process and ensure your site is always safe in case of any eventualities.

    WordPress has been vital for improving productivity and efficiency when used by marketing teams. While WordPress is an open source platform, its value is priceless and unique in all aspects; from beautiful themes, useful plugins and an interface that is easy to use.

    Benefits of WordPress

    1. The themes can be customized to satisfy certain parameters.
    2. It has built-in SEO for better website ranking in search engines.
    • The dashboard interface is easy to learn and use.

     

    1. Zoho CRM

    Zoho CRM is a customer focused tool that can make work easier for Marketing teams and IT managers. Its main purpose is the management of sales leads and client contacts. It allows marketing teams to communicate with and get feedback from customers and prospective clients. Zoho CRM has built-in tools that act on this customer feedback and provide information that useful in decision making to the IT managers.

    With Zoho CRM’s detailed dashboard, IT Managers can plan ahead and organize their teams, set budgets, assign tasks and assess the performance of campaigns. Since customers use different media for communication, Zoho CRM has a multichannel support that helps you reach them effectively; using live chats, emails and social media.

    Territories and Advanced CRM Analytics give the ultimate outcome from the sales teams. This is guaranteed with great segmentation and smarter resources assignment. Even with growth of your team, efficiency is improved by making sure everyone is doing their work; thanks to workflows and Macros.

    With Zoho CRM the sales team is automated to work smarter, therefore, managers can focus on other priorities. This software has features that can direct information to your website and come up with custom reports that forecasts trends.

    Zoho CRM allows for collaboration with other marketing automation software such as Zoho campaigns, Unbounce and GetResponse.

    Benefits of Zoho CRM

    1. It gives a full 360-degree view of the entire business hence automating many of the business operations.
    2. It is a guarantee of high rate of customer retention.
    • It has an easy to navigate dashboard hence a great user experience.

     

    1. ClickFunnels

    If you have entrepreneurial ideas with little knowledge in programming and designing, then this is the best application for you. It is a guarantee that your ideas will get into the world and grow.

    With ClickFunnels, the days of tech nerds ruling the industry is long gone. You can now perform these tasks on your own without relying on professionals. It works through creating pages within a sales funnel that convert traffic to actual sales. Entrepreneurs have numerous designs to choose from when creating a page for their companies. The fun part is that all these can be accomplished in a couple of minutes and you are good to go.

    For maximum and satisfactory results, it is recommended that you add images and videos within the page. Well authored and designed landing pages also work in that direction.

    This software has proven to be easy to use and set up. Enthusiastic managers have been able to integrate their entire site within. For non-techie managers, the drag and drop feature makes their experience less difficult.

    Benefits of ClickFunnels

    1. It allows you to set up a webpage in just minutes.
    2. It is cost-efficient as expenses on a tech team are cut.
    • Has been tailored to convert website visitors to actual customers.

     

    1. LastPass

    LastPass is a tool for managing passwords. It lets you generate strong passwords and as well store and remember the passwords for different platforms that you or your company staff use to log in.

    LastPass makes logging into company’s portals less difficult because you don’t have to strain remembering the passwords. Hacking instances are also reduced by long and random passwords that are generated by the software.

    Its features include secure sharing of information through notes amongst the team members. It allows storing of digital records such as Wi-Fi passwords, memberships, insurance cards and notes securely.

    You can also secure the privacy of numerous accounts that you own without any worries whatsoever. Additionally, it allows the auditing of passwords; whether they are vulnerable, old, duplicate or weak. Moreover, those who hate the idea of changing passwords often, LastPass solves this by auto-changing them hassle-free.

    Benefits of LastPass

    1. It secures the confidential business documents.
    2. It is fast and efficient in its functioning
    • Offers an offline access feature, so if you are not online you are not locked out

     

    1. Spyfu

    Spyfu gives insight into the keywords your competitor is using to rank on search engines. It takes advantage of what your most successful competitors share on the internet; like their marketing strategies, best-ranking keywords or best-promoted products.

    It works by watching steps taken by the competing team, noting their keywords in search engines and snatching their successes by preventing you from making similar errors they made.

    This tool lets you know your rival’s formula, their ad variation and all of their keywords. With these resources, you can build a marketing strategy that is sure to beat your competitor’s. Its spy-like design keeps you a step ahead of other related service and product providers.

    It has great metrics and a dashboard that give good results in sales, online marketing, and digital advertising. It gives you the ability to outperform competitors in your industry.

    Benefits of Spyfu

    1. It lets you know of all your competitors’ tricks so that you can plan ahead.
    2. Has a user-friendly dashboard.
    • It allows continuous site monitoring so you can stay informed of what your competitor is doing.